Discover Which Sources AI Uses
When an AI platform cites its sources, that citation is a window into what shaped its answer. AI citation tracking records which websites those are — and whether yours is one of them.
See what AI is reading before it answers.
Some AI platforms, when web search is enabled, show which pages informed their answer. AI BrandSight records those citations for every tracked prompt, so you can see which sites are consistently shaping what AI says about your industry — review sites, competitor pages, forums, your own domain, or somewhere else entirely.
Example data — for demonstration purposes only.
We record what's disclosed — nothing more.
Not every AI platform discloses citations for every answer, and AI providers don't publish the full logic behind why a source was chosen. AI BrandSight records exactly what each platform discloses — it doesn't infer or estimate citations that weren't shown, and it can't tell you why an algorithm chose one source over another.
The same handful of sources, again and again.
Across a set of tracked prompts in one industry, it's common to see the same small group of sites cited repeatedly — a comparison site, an industry publication, a handful of well-known competitor pages. Seeing that pattern across dozens of daily checks, rather than one answer at a time, is what makes it clear which sources actually carry weight in your category, and whether your own site has ever been one of them.
Common questions
What is AI citation tracking?
AI citation tracking records which websites an AI platform cites when it discloses its sources for an answer, so you can see what's shaping AI's view of your industry, and whether your own site is among them.
Does every AI answer show its sources?
No. Citations are only available when a platform discloses them, typically when web search is enabled. AI BrandSight records exactly what's disclosed - it doesn't infer or estimate citations that weren't shown.
How can I get my site cited by AI?
There's no guaranteed method - AI providers don't publish the logic behind source selection. Clear, well-structured, authoritative content tends to help, which is the basic premise of AEO.
Which platforms show citations?
This varies by platform and whether web search is enabled for a given prompt. AI BrandSight records whatever citations each platform actually discloses.
Are competitor pages often cited over my own?
It happens, and it's exactly the kind of pattern citation tracking surfaces - not from one answer, but from seeing which domains come up repeatedly across your tracked prompts over time.
Can I track citations for more than one industry or topic?
Yes - citations are recorded per tracked prompt, so different prompts covering different topics or products each build their own source pattern.
See which sources shape AI's view of your industry.
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